John is an executive recruiter & speaker sharing his thoughts on healthcare, recruiting, digital technology, career management & leadership. 

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Michael Lewis: Boomerang: Travels in the New Third WorldMichael Lewis: Boomerang: Travels in the New Third World Next up on my reading list. Lewis, author of Liar's Poker, The Big Short and Money B

tag: Brand Management

Too Many Degrees, Too Many Credentials: A Worrying Sign?

12 February, 2014 Posted by John G. Self
Brand management, a tried and true concept in corporate marketing departments, is a common sense idea that has gained enormous traction among job seekers. It was probably not a new, original thought in the realm of career management coaches in 1995 when I first mentioned the concept of personal brand management, a thinking out loud […] Read more»

OK, I Give Up! Go Ahead, Send Me Your Bad Resume

9 December, 2013 Posted by John G. Self
I think most career counselors and recruiters have this recurring dream: they take the time to share helpful tips on brand management with job seekers but the vast majority are not listening, or, they are just lazy and hoping the extra effort with the resume will not be necessary.  The dream ends when they ask […] Read more»

Abandoned But Still Relevant

22 March, 2013 Posted by John G. Self
I just had a senior moment.  Not the kind associated with old age with an ever so slight hint at forgetfulness or, worse, the earliest stages of dementia, but a real honest to goodness meet up with the inescapable fact that I am now a “gentleman of a certain age.” It happened as I was […] Read more»